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    Industry Insights

    Plain, Pearl or EF: What the Pattern Changes at the Same GSM

    Three surface textures are recorded across the range: plain, pearl, and EF. On a specification sheet the third is often written as F, because that is how our own sheets record the industry name. Buyers comparing two quotations at the same GSM and the same material are often looking at a difference in this field alone.

    What the pattern actually changes

    An emboss pattern is a calendar roll pressed into the web. It changes three things a user notices and one thing a buyer should notice. The user notices thickness, because the pattern traps air and the towel feels fuller at the same weight. The user notices hand feel, because the raised areas contact the skin instead of a flat surface. The user notices how the towel behaves when wiping, since a patterned surface carries residue differently from a flat one. The buyer should notice that texture is a separate line on the specification, confirmed with the material and the GSM rather than assumed from either.

    At the same GSM, the pattern is not free

    The fibre weight stays constant, so the pattern does not add material cost per piece on paper. What it changes is the height of the stack: a pearl or EF pattern at 80 GSM produces a taller retail box than a plain web at 80 GSM, and box height is what sets boxes per carton. A texture decision taken for hand feel therefore lands in the freight calculation as well.

    Where texture and material collide

    Pearl embossing is the pattern that concentrates pressure, and at high weight it constrains the fibre mix. From our own production, above about 80 GSM a viscose share below roughly 70 percent tends to fuzz at the emboss points, and above about 90 GSM the practical floor rises to around 80 percent viscose. That is a statement about our own line and our own range, not about anyone else's. The practical consequence for a buyer is simple: the heavier the pearl towel, the less room there is to substitute polyester for cost.

    Where the record is silent

    Texture compatibility is approved with the complete specification, and one record in our range states no pattern at all: the black salon towel does not list a surface structure. That is not an omission to be filled by assumption. On that product the pattern is confirmed on the sample, and a buyer who needs a specific texture should say so before the sample is made rather than after.

    How to settle the question

    Ask for the same GSM, the same size and the same material in two textures, and compare them wet rather than dry. Dry hand feel at 40 GSM and at 100 GSM are not the same comparison, and a pattern that reads as soft on a light towel can read as abrasive on a heavy one.

    Textures are listed per category on disposable face towels and disposable towels.